At PRI, we work hard to stay up-to-date on the latest trends and tools and can provide guidance on market analysis, how to reach new customers, effective calls-to-action, advertising placement, branding, and how to cross-target your current marketing efforts.
For example, PRI provides the editorial copy and produces AP Journal Online for the American Payroll Association/American Accounts Payable Association. We research targeted mailing lists in conjunction with a special quarterly marketing campaign. Reports are based on results and the conversion of non-registered users to new subscribers, opening the way to additional revenue streams for registered members.